What is an email signature manager and why does my organization need one?

Email clients like Outlook or Mac Mail can add an email signature so why would you want one for your business or organisation if you can use the email client?  Here are a list of compelling reasons why you should:

1. An email signature manager allows you to control the email signatures used in the organisation, allowing for a uniform look to everyone's email signatures.
2. An email signature manager will apply the same email signature to outgoing emails regardless of which device is used, meaning emails sent from a mobile email client will get the same signature applied to the email as it would from a desktop client like Outlook, giving a uniform look to all outbound emails.
3. The organisation can control the signature, updating it regularly, with opening hours, seasonal messages, offers or up coming events, allowing for a centralised message applied to every email being sent from the organisation.
4. The email signature manager can build signatures based on information taken from the organisation's directory, so an email template can populate details like name, job title, phone number, email address, all taken from the organisation directory meaning that setting up a new user, once their details are in the organisation directory, will automatically create their email signature. 
5. You can include graphics and logos in the email signature via the manager so that any changes in branding can be deployed across the organisation at the same time, making a rebrand launch seamless. 
6. You can run different email signatures depending on users or groups, allowing a more custom look and feel, such as providing more information about a department such as department contact number or bespoke operating hours, or allowing part time users to have their active hours added to their email signature.
7. You can include URLs (web links) to allow users to click on a link or an image with a link embedded with it in your email signature to access various sites or services such as your organisation's website or social media links.

There are so many compelling reasons to have an email signature manager, it allows for centralised management of an organisations email looks and feel, so no more rogue email signatures, no more someone forgetting to update their email signature with updated details, no more old logo after a rebrand and every device that can send email, will get the correct signature added, even if you use a browser to access and use your organisation's emails. 

If you would like more information about email signature managers  and a demonstration, call us on 01722 411 999. 

We use a signature manager ourselves for our email branding, so it is very easy to demonstrate how it works and show how easy it is to setup and use.